Resalte is present in more than 40 countries all over the world, since from our beginnings, we have considered international markets of great relevance.
During the last months of the year, a great commercial effort is made by our importers, and from the winery we try to support them so that they can carry out a good campaign. This is part of the close commercial relationship that we always maintain with each of our clients, strengthening our mutual trust year after year.
As part of these promotions, some of them organize wine festivals for their own clients. These are open-door events in which, for one or two days, importers show their portfolio to the attending public. Restaurants owners, wine shops and distributors, as in many cases the final customers, have the opportunity to attend and taste a wide variety of wines from various producers.
Some of the markets where our wines are present
This is the case of one of our main clients in Belgium, who every year organizes its “Wine Village” for three days during the third week of September. We travel there, along with other participating wineries, to support our client and promote the sales of our wines. Our work is important, because this way attendees can speak directly with the representatives of each winery and learn first-hand everything they need to know about the wine that they are tasting.
The next event we attended was a few weeks later in Denmark, where our Danish client held his “VinFestival” on Saturday October 30th in the town of Randers. The event took place in Ridehuset Randers, a former equestrian center from 1887 that today is a multifunctional building used for cultural and commercial events. In total, about 700 people attended, who were able to enjoy the wines from 10 wineries coming from different regions of France, Spain, United States, Italy and Portugal.
From there, we traveled to the Netherlands to visit an importer with whom we had recently started working with our Resalte range. In this event held at “De Hall Woerden” and which he organized hand in hand with another importer in the area, there were more than 300 attendees who were organized in different shifts to be able to respect the allowed capacity. In addition to showing the wines at our table, a Masterclass was given for a group of 15 people, in which we were able to teach them important aspects about the Ribera del Duero, the Tempranillo grape, the vineyards and the way we work at Bodegas Resalte.
All this work of our commercial team is reflected in the growing presence of Resalte wines in foreign markets, which strengthens its image as a prestigious Ribera del Duero winery on the international scene.